Click Track Data & Marketing
The David Esau Podcast — BrainStem Studios San Diego
LIVE FROM BRAINSTEM STUDIOS · SAN DIEGO, CA

From Sweeping Up the Sawdust at Esau Supply Co to Building the Future of Search.

Quick Answer

David Esau — former Google data analyst, founder of Click Track Marketing, and author of Raising the Digital Bar — sits down at BrainStem Studios to tell the full story. Where he came from. What Google taught him. And why AI-first websites are the biggest opportunity local businesses have seen in a decade.

This isn't a marketing pitch. It's the unedited version — from Esau Supply to Google to building AI-ready websites for San Diego businesses. Four episodes. One complete journey. Recorded at BrainStem Studios.

4

Episodes in the Series

BrainStem

Studio · Carlsbad

20+

Years of Story to Tell

Google

Alumni · Agency Founder

From Esau SupplyGoogle Data AnalyticsAgency FounderAI-First ArchitectureBrainStem StudiosRaising the Digital BarChatGPT & AI SearchLocal Business RevenueSan DiegoThe Full StoryFrom Esau SupplyGoogle Data AnalyticsAgency FounderAI-First ArchitectureBrainStem StudiosRaising the Digital BarChatGPT & AI SearchLocal Business RevenueSan DiegoThe Full Story
David Esau — Founder of Click Track Marketing
Former Google EmployeeAuthor: Raising the Digital BarFounder, Click Track MarketingBrainStem Studios

Your Host

David Esau.
The man behind
the marketing.

David Esau didn't come from marketing. He came from Esau Supply — sweeping floors, loading trucks, learning what it means to serve a customer before anyone handed him a title. That foundation is in everything he does.

After Google, he founded Click Track Data & Marketing in San Diego with one belief: that local businesses deserve the same data intelligence and revenue infrastructure that enterprise brands take for granted. Not pretty websites. Actual assets that work while you sleep — the same principles behind every AI-first website we build for local San Diego businesses.

This podcast series is the unedited version. The story you don't hear at a conference, the lessons that didn't come from a course, and the honest take on what AI is about to do to every small business in America — and why the window to act is right now.

The Series

Four episodes.
One complete journey.

01

The Beginning

Esau Supply. Work ethic. San Diego roots. Where the story starts.

02

The Google Years

Inside Google's data team. What the algorithm really looks at. The education that changed everything.

03

The Agency

Leaving the salary. Starting from zero. Building Click Track with no playbook.

04

The Exit

Building a sellable business. SOPs, profitability, mentorship, and planning your exit on your own terms.

Watch the Series

Every episode.
On demand.

Chapter 01 — The Beginning
Featured EpisodeEP 01

From Sweeping the Floor to the Front Page of Google

David opens the series with the story most people never hear — working at Esau Supply as a teenager, what that taught him about hard work and customer trust, and how those early lessons became the backbone of everything he built after.

Origin StoryEsau SupplyWork EthicFamily BusinessSan Diego
Watch Now·2026

Never miss an episode.

Watch new episodes on YouTube, grab the book, and connect with David on LinkedIn.

"I didn't study marketing. I learned it by watching how Google actually works from the inside — and then I came home to San Diego to help the businesses that can't afford to guess."

— David Esau, Founder · Click Track Data & Marketing

Recorded at BrainStem Studios, San Diego

Where It's Made

Recorded live at
BrainStem Studio.

BrainStem Studio is a professional production studio in Carlsbad, California for creators, entrepreneurs, and thought leaders who have something worth saying. Every episode of the David Esau series is recorded here — unscripted, unfiltered, and built for the kind of conversation that doesn't happen on a conference stage.

BrainStem Studio

Carlsbad, California

6353 Corte Del Abeto Ste. B100, Carlsbad, CA

Video Podcast · Interview Format · HD Production

What People Ask Before They Watch

David Esau is the founder of Click Track Data & Marketing, a San Diego digital marketing and AI web design agency. He is a former Google data analyst, author of Raising the Digital Bar, and one of the early voices in AI-first marketing for local businesses. He grew up working at Esau Supply and built his agency on the belief that local businesses deserve enterprise-grade digital infrastructure.
The podcast series covers David's full journey — from working at Esau Supply as a teenager and learning what customer trust really means, to his time inside Google's data and marketing teams, to founding Click Track Marketing and building AI-first websites that help San Diego businesses rank on Google and get cited by ChatGPT. It's the unfiltered version of a career that didn't follow a straight line.
All episodes are recorded at BrainStem Studio in Carlsbad, California — a professional video podcast and production facility built for entrepreneurs, founders, and creators.
David Esau worked at Google in data analytics and marketing. That experience gave him direct, inside knowledge of how Google evaluates websites, how search algorithms actually weight different signals, and how data should drive every marketing decision. He now applies those same frameworks to the websites and campaigns he builds for local businesses at Click Track Marketing.
Click Track Data & Marketing is a San Diego-based digital marketing and AI web design agency founded by David Esau. The agency builds AI-first websites using Next.js, deploys llms.txt and complete schema markup so clients get cited by ChatGPT and Google AI Overviews, and runs SEO, Google Ads, and Meta Ads campaigns for local businesses and high-ticket service providers.
An AI-first website is engineered to be read, understood, and cited by AI search engines — ChatGPT, Perplexity, Google AI Overviews — not just ranked in traditional blue-link results. It combines answer-first content architecture, complete JSON-LD schema markup, a deployed llms.txt file, and E-E-A-T authority signals. Every website Click Track builds is AI-first from day one.
Raising the Digital Bar is a book authored by David Esau about digital marketing, website performance, and what it actually takes for local businesses to compete online. It reflects his background in data analytics and his philosophy that digital assets should generate measurable revenue — not just look good at a demo.
Start with a free strategy call at clicktrackmarketing.com/get-started. David's team will map your current digital presence, identify where you're losing visibility in AI search, and show you exactly what it would take to build a revenue-generating asset in your market. No obligation — just a clear picture of the gap and how to close it.

Ready to build an asset that pays you back?

Watch the series to hear the full story. Then let's talk about yours. We'll map your market, show you the AI search gap your competitors are leaving open, and tell you exactly what it takes to own it.

Free strategy call · No obligation · We'll show you the gap in your market

Watch the Series ↑

They set up automation for every pipeline stage, so nothing falls through the cracks. David and his team are genuinely invested in our success.

Christopher Whitney · Google Review